Adomic, the mobile analytic provider released their second quarter (Q2) advertising report, covering a complete range of reviews and metrics, and among them was mobile advertisers. The top advertiser for mobile marketing in the United States for Q2 was Progressive Insurance. The number three advertiser was Microsoft, and the number nine advertiser was Amazon. Retailers are the top spending category for advertising on the internet.
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Much of the mobile ads are still rather primitive, with limited graphics and sound, but they are improving. Mobile ads have to be formatted differently than ads that appear on the internet. There are still gaps in the amount of money spent for desktop internet advertising versus mobile advertising. As an example, American Express is the top single advertiser on PCs in Q2, yet it ranked at number 30 in mobile advertising. Even with over 64% of internet searches now being conducted via mobile searches, some companies have not bought into that fact yet. For more information may be seen by visiting InboxBlueprint2.0.facebook.com fanpage.
In terms of advertising creatives, the mobile platform is still lagging behind PC-based internet. Most advertisements that have been released thus far are what you would call not fit for human consumption. There is hope, however, as more web developers are diving head first into the mobile platform, stretching their creativity as they go. One may choose to visit InboxBlueprint2.0.youtube.com to watch a video for more insights.
Savvy advertisers go where the eyeballs are. And the eyeballs are looking at mobile platforms. There are many people who use their mobile device for every form of communication that they experience, and they have no land line phone, no TV, and no desktop computer. So mobile is the now of the future.
Advertisers are beginning to wake up to the fact that the cyber world is ever changing and it's time to get into the ballgame with what is really going on. A user of a mobile device would much rather find your ad on his device, and he or she will react to it more readily, because he is already out and about in most cases, and he can just drive right over.
Just seeing that Progressive ad is a good reminder that your insurance is coming due for renewal, and maybe it's time to see if that goofy lady for Progressive really does have cheaper rates.
Video Link: http://www.youtube.com/embed/OfbuyS0ZeP8
Company Name: Abraham Enterprises
Contact Person: David Abraham
Email:Send Email
Phone: 800-351-5976
Country: United States
Website: http://emarketingchamps.wordpress.com/uncut-inbox-blueprint-2-0-review-bonus-fast-cash-tactics/
