Worthwhile Gases Private Limited (WGPL) has recently been launched in North India to offer an efficient solution to bridge the glaring gap between demand and supply of non–subsidized Liquefied Petroleum Gas (LPG) all over India. With its registered office at New Delhi and corporate headquarters at Chandigarh, it seeks to end the woes of both the domestic and commercial consumers of LPG as demand far outstrips supply.
With the Ministry of Petroleum & Natural Gas, Government of India, strictly enforcing the Notification issued for the Liquefied Petroleum Gas (Regulation of Supply & Distribution) 2000 that prohibits the use of subsidised LPG cylinders for commercial purposes; there has been a scramble among varied business owners who rely on the use of LPG cylinders to meet their fuel demands to look elsewhere for a steady, reliable and regular supply of non–subsidised LPG.
Heeding to the burgeoning demand, WGPL took it upon themselves to pitch and position itself as a “parallel marketer” and it would be bottling and marketing its non–subsidised LPG under the brand name of “My Gas” and it would be presented in 15 kg cylinders.
Speaking about the prospects of the business Mr. Akshay Jain, Director, WGPL said, “Possibilities are immense. A yawning gap between demand and supply, clubbed with a drive to give up subsidies by the Elite, have opened up avenues for parallel marketers. LPG is a highly subsidized commodity in India and the subsidy was a whopping Rs 40,000 crore during 2013-14. If subsidies are ended, the same money can be used for development purposes. Moreover it will provide a level playing field to the private players as well. ”
“Apart from this there’s a huge untapped grey market in LPG which can be organized by limiting the documentation and providing uninterrupted supply of gas.”
WGPL is in the process of setting up its own state–of–art bottling and blending plant at Buhana in Rajasthan, with an installed capacity of 1,000 metric tons per shift per month. With its high quality product, un-interrupted supply and excellent customer service, WGPL is poised to turn anyone and everyone into an LPG consumer with their policy of adhering to stringent quality control, affordability and availability that will be delivered to the customer's desired destination.
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