The report "Calcium Propionate Market by Application (Food (Bakery Products, Dairy & Frozen Desserts, Meat, Fish & Seafood Products), Feed), Form (Dry and Liquid), and Region (North America, Europe, Asia Pacific and RoW) - Global Forecast to 2023", The calcium propionate market is estimated at USD 277.1 million in 2018 and is projected to reach a value of USD 363.3 million by 2023, at a CAGR of 5.6%. The growth of the calcium propionate market is driven by factors such as growth in demand for bakery products with extended shelf life and cost advantages provided by calcium propionate over other preservatives, which contribute to increased demand and adoption rate.
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Increasing health concerns of consumers in the food industry
Over the past few years, consumer consciousness about healthier food products has been fueling the market for nutritive food products. Consumers today are becoming increasingly aware of the essential nutrients reburied by the body, and about the prevention of nutrition-related diseases and improved physical & mental well-being. The market for calcium propionate is driven by this rising demand for nutritional food and the increasing health consciousness among consumers. The preference of natural food additives over synthetic ones to eliminate health concerns also increases the demand for calcium propionate.
The food industry has begun using natural calcium propionate to make it as safe to consume as organic calcium salt of propionic acid, which is produced by fermentation with a selected strain of propionibacterium. The food industry also uses advanced technologies such as bacteriophages, MAP, and alternative preserving techniques combined with preservatives to maintain the quality and safety of food.
Stringent regulations
Stringent legislations and regulations with respect to food safety and shelf life have meant that processing industries are keen on getting the right formulation to present the best food product to the consumer, and preservatives play a pivotal role in this aspect. Local and regional regulations are required to be checked for allowed applications and dosage levels. The stringent regulations pertaining to quality and food safety are projected to restrain the global calcium propionate market growth. For instance, in the US, the usage level of propionic acid and propionates is 0.1% to 0.4%. According to federal regulations, the addition of calcium propionate to a food product raises the pH by approximately 0.1 to 0.5 pH units depending on the amount, pH, and type of product. Also, federal regulations limit the maximum level for flour, white bread, and rolls at 0.32% based on the weight of the flour; for whole wheat products at 0.38% based on the weight of the flour; and for cheese products at 0.3%. Such stringent monitoring and regulations restrain the market growth.
The food segment, by application, is estimated to account for the largest share in the calcium propionate market in 2018.
Calcium propionate is highly used in bread in the food industry; the growth of the bread industry, especially in developing economies, owing to high per capita bread consumption, fuels the demand for calcium propionate. Changes in lifestyles and increasing health consciousness of the population drive the demand for convenient low-calorie food products.
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North America is estimated to dominate the calcium propionate market in 2018.
In 2018, the North American region is estimated to dominate the global market for calcium propionate.
The region is one of the largest consumers and exporters of calcium propionate due to the wide and matured bakery market and high bread consumption. The market for calcium propionate in North America is fairly matured; hence, the growth is moderate when compared to other developing economies. Consumers with busy lifestyles in the North American market are on the lookout for minimally processed foods with a long shelf life. The increase in demand for convenience foods is expected to create an impact on the calcium propionate market in North America.
Niacet (US), ADDCON (Germany), Impextraco (Belgium), and Macco Organiques (Canada) are some of the leading players in the global calcium propionate market. These companies adopted strategies such as expansions, acquisitions, certifications, and partnerships to strengthen their position in the market.
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