09 December 2014 - United Kingdom. Many would assume that with technologic advances in video conferencing, face to face conferences would be in decline especially during tough economic times. This though is not the case and conference venues continue to be successful despite the current global economic instability and bookings continue to remain high.
In order to differentiate one company from another, live conference events are more popular than ever. While video conferences are convenient, they lack the personal touch. This makes it difficult to build relationships and to build trust. During tough economic times, it is important to be a trustworthy brand that can be relied upon. Trust is more important than ever in a recession as businesses cannot afford to make poor business decisions. Many companies believe that the internet age actually makes it more important than ever to host live events as trust remains a key element in business.
An internet campaign can be an effective tool for raising awareness about a product, service or organisation but it is not as effective as running a live conference when it comes to building trust. According to many CEOs, video conferences are not the same as running an actual conference in person as they do not build the same trust element.
Conference venues like RIBA Venues continue to thrive despite the economic climate demonstrating the demand for live conferences. Stephanie Ellrott from RIBA said that “she believes organisations know that relying solely on digital media to get their message across is not enough. Businesses need to incorporate conferences into their marketing campaigns to support other marketing efforts if they are to separate themselves from their competition. A live conference builds confidence and increases the likelihood of gaining new business.”
A big advantage of holding a conference is the ability to network. Holding a conference is a great way of getting industry experts together in one location and a great way of networking with businesses and building vital business relationships. This simply is not possible with online conferences and so live conferences remain popular.
Live conferences are very different to online conferences and there are certain things that can be achieved by holding a live conference that cannot be achieved online. Internal company conferences simply do not work online. Promoting team spirit within an organisation is virtually impossible through an online conference feed. Businesses recognise the need to promote team spirit by holding internal conferences so that they are able to take their company forward in these difficult times.
Media ContactCompany Name: RIBA Venues
Contact Person: Stephanie Ellrott
Email:Send Email
Phone: 02073073888
Address:RIBA Venues, Royal Institute of British Architects, 66 Portland
City: London
Country: United Kingdom
Website: http://www.ribavenues.com/RIBAVenues/Home.aspx
