Tuesday, June 3, 2014

New Travel Mug Brews Coffee On The Go With 100% Biodegradable Filters

We truly believe our product could change the way people drink and brew coffee. We have manufactures lined up and are excited to introduce this product to the Kickstarter community.
— Hey Joe Team

Atlanta, GA - The new Hey Joe coffee mug is a battery powered thermos that brews your coffee on the go, with the click of a button. Featuring multiple temperature settings, you can also use this mug to regulate the warmth of your coffee or heat it up in a matter of minutes. 

Described as “the perfect travel sized mug”, the product has received interest from commuters, students, and even hikers looking for a simple way to brew their coffee on the go. As a result, the team has decided to launch a Kickstarter campaign to help finance the minimum order quantity for the first product batch.

“In order to bring this product to market we have to meet a minimum order quantity that we can't achieve without the help of the community. We have a great product and now are seeking the support of backers via Kickstarter.” - Jordan Warren

In addition to making it easy to brew coffee away from home, Hey Joe has also made a commitment to be environmentally conscious with their latest product. 

“During the research process, we uncovered a whole separate issue that we felt was important to address. We noticed that between K Cups and plastic coffee tops, which are used in virtually every coffee shop, coffee packaging is having a major negative impact on pollution.” - Jordan Warren

When taken together, the number of K-Cups sold in 2013 would be enough to wrap around the Earth 10.5 times. The level of pollution associated with disposable coffee packaging is unprecedented. To remedy this issue, the Hey Joe team invented a new type of biodegradable packaging that includes seeds as one of the ingredients. This way, after you are done with your coffee, you can actually plant the filter in a compost pile or pot and flowers will grow.

Hey Joe has already created the prototype for their new patent-pending portable coffee thermos, along with securing premium arabica beans for their innovative biodegradable filter. They have now turned to the Kickstarter community for support. Their crowdfunding campaign will run from Jun 3rd to July 3rd.

“We truly believe our product could change the way people drink and brew coffee. We have manufactures lined up and are excited to introduce this product to the Kickstarter community.” - Hey Joe Team. 

Media Contact
Company Name:Hey Joe Coffee
Contact Person: Salvador Briggman
Email:salvadorbriggman@gmail.com
Phone: 3392032841
Address:3 Canter Circle
City: Westford
State: MA
Country: United States
Website: https://www.kickstarter.com/projects/163685099/hey-joe-coffee-mug-brew-joe-on-the-go