It all starts with a name. Choosing the right business can give entrepreneurs more sleepless nights than a year’s worth of business decisions. This is because the way how your company is perceived has a strong impact on your business success. Choosing your company name is of paramount importance for a business, and your real first step every entrepreneur makes into making a compelling brand story. Citing one of the greatest entrepreneurs of all the times, Elon Musk: “Brand is just a perception, and perception will match reality overtime”.
Regardless of whatever business you are about to start, there is a high number of competitors selling your same product or service. In this scenario, you have to take solid steps to create a reliable branding strategy that could help you put a few steps ahead of the competitors. It sounds too complicated? Well, Squadhelp is here to serve all the companies around the world with their unique branding needs. For most beginners in the business industry, it is challenging to pick the most engaging and relevant name for their new company. Well, if you are experiencing the same trouble, professionals at SquadHelp are ready to assist you with their advanced business name generation system. They make use of advanced machine learning and quality scoring algorithms to choose the most relevant name for your business. Other than this, you can receive a matching URL, complimentary trademark validation, and logo design as well.
The process of getting a business name with Squadhelp is pretty simple and easier. They have worked on more than 30,000 naming projects. The freelance community members here submit their creative ideas for the company name, logo, tagline, and a few other interesting things for the contest. The contest organizers can rate these ideas, and they may offer feedback. In this competition, if an idea receives greater attention, and it is selected for the upcoming project, the creator can win a cash prize.
The high-end audience testing features of Squadhelp allow users to create polls for the target demographics so that unbiased feedbacks can be obtained for the best names. In this way, you can pick a name with full confidence. They further offer trademark support to protect your logo, tagline, and name with USPTO.
Squadhelp is the world’s biggest platform for company branding and naming. This platform was established in the year 2011, and the teams here committed to disrupting the traditional agency model. Their success is the collaborative effort of the large community of more than 200,000 freelancers that work with innovative ideas and the latest techniques. They offer much more than traditional crowdsourcing experience with comprehensive trademark validation, audience testing, and machine learning. You can experience top-class support for branding projects with the creative naming community.
To know more about this community, we recently asked a few questions from the team of experts at Squadhelp:
Q. Can you tell us a bit more about how your naming contest works?
A. In order to start your contest, you'll provide some information about your business, brand or product by filling out our Naming Brief template. You will then receive hundreds of custom name suggestions from our naming experts. Our platform automatically checks for URL availability.
As the ideas come in, you can provide feedback by rating those ideas, or by sending messages to the creative community. Based upon your feedback, creatives submit even more ideas closer to what you are looking for.
Once you have created a shortlist of names you like the most, we offer several agency-level validation features. Our Audience Testing feature allows you to test 6 of your top ideas to determine which names resonate the best with your target audience. Our team will provide a comprehensive Trademark research report on your top 3 name choices.
Q. What differentiate you from the other companies in your same industry?
A. We’ve put a lot of effort into the naming process. Where many companies are all about connecting you to the crowd, we really focus on delivering an agency-quality process, full of ideas, brainstorming, realizations, iteration, and the like.
Squadhelp is more than just the name. It’s about providing an experience where you are going to learn about what you do like, what you don’t like, and how people are reacting to what you’re saying about your proposed idea.
Q. What inspired you to create such a unique crowdsourcing platform for the business community?
A. When struggling to think of a brand name for a company, Darpan Munjal, Founder & CEO of Squadhelp, wanted to avoid the expense and hassle that comes with a professional branding agency. Munjal launched a crowdsourcing website asking for users to suggest company names in exchange for a chance to win a cash prize.
A highly-engaged audience continued to grow and organically form a community and the concept for Squadhelp was born!
Ultimately, Squadhelp is an accidental startup that is disrupting the world frequented by branding agencies and making it affordable for everyone.
Answers provided by Jenna Jackson, Branding Consultant