SYDNEY, Australia - 11 February, 2026 - Playwise HQ, the AI-native competitive intelligence platform for B2B sales teams, today announced the release of its latest and most advanced capability, a new, enhanced AI-powered competitor battlecard creation process designed to deliver faster, higher-quality, and more personalized competitive insights.
Competitive intensity across B2B markets continues to accelerate, with new entrants, shifting positioning, and increasingly sophisticated buyers making competitive clarity a critical requirement for modern revenue teams.
However, many organizations still rely on outdated battlecard processes, including static documents, manual research and legacy competitive intelligence tools that struggle to stay current. These approaches often result in competitor insights that quickly become stale, inconsistent and underutilized by sales teams in active deals.
Playwise HQ was built to modernize this workflow by enabling sales teams to create, manage and continuously update competitor battlecards with a centralized, AI-native platform. This latest release significantly expands that functionality through an enhanced AI battlecard creation process that combines multi-model intelligence that is tailored to the needs of your sales team and the companies you compete against. The result is more actionable competitive positioning, sharper objection handling, and continuously evolving insights aligned to real-world sales execution.
Faster, Higher-Quality, More Personalized Battlecards
The new AI competitor battlecard creation process builds on the capabilities already available in Playwise HQ and enables teams to generate even higher quality competitive assets in minutes. Playwise HQ’s enhanced AI capability leverages multiple large language models to:
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Understand the user’s company, products, and market context
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Collect and synthesize competitor-specific intelligence
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Generate targeted positioning based on strengths and weaknesses
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Surface common objections and key win/loss themes
Rather than producing generic summaries, Playwise HQ creates battlecards designed for real deal environments and modern competitive selling.
Always Up to Date Through Sales-Sourced Intelligence
Playwise HQ’s AI capabilities are enhanced through its focus on capturing real-world competitive intel directly from the field.
The platform combines AI-generated insights with ongoing sales-sourced inputs, including rep-submitted competitive insights and win/loss learning. This ensures battlecards remain living, evolving assets, not static documents that quickly fall out of date.
“Sales teams don’t lose because they lack information, they lose because competitive knowledge is scattered, outdated, or unusable in the moment that matters,” said Paul Towers, Founder and CEO of Playwise HQ. “With this enhanced AI battlecard creation process, we’re helping teams generate sharper positioning, handle objections with confidence, and keep competitive intelligence continuously up to date.”
Availability
The enhanced AI battlecard creation capability is now available to Playwise HQ customers. Sales teams can begin generating faster, more personalized competitor battlecards immediately.
To learn more or request a demo, visit https://playwisehq.com.
About Playwise HQ
Playwise HQ is an AI-native competitive intelligence platform that helps B2B sales teams create, manage, and continuously update competitor battlecards and sales-ready competitive insights. By combining AI-powered battlecard generation with sales-sourced intel and win/loss learning, Playwise HQ enables revenue teams to sell with confidence in competitive markets.
Media Contact
Company Name: Playwise HQ
Contact Person: Paul Towers
Email:Send Email
City: Sydney
State: NSW
Country: Australia
Website: https://playwisehq.com