October 14, 2025 - Helsinki, Finland - The market for commercial real estate is changing dramatically. Shopping centers, which have traditionally focused on retail and food courts, are now being transformed into multifunctional establishments that offer residential, commercial, entertainment, and dining space in addition to retail. Others are diversifying as a result of changing tenant and visitor demands, including business parks and mixed-use properties.
That’s where HyperIn, a PropTech firm from Finland, sees its opportunity. Founded in 2008, the Helsinki-based company has developed a digital platform that integrates the many aspects of commercial property management. The goal is straightforward: reduce complexity by putting everything in one system.
A common frustration gave rise to the idea. For marketing, tenant communications, specialty leasing, and reporting, property managers were depending on disjointed tools. None of them connected, leaving owners with silos of information. Markus Porvari, Founder and CEO, described the situation bluntly: “It was chaos.” Together with co-founder Timo Arnivuo, he set out to simplify the process. The company’s mission is “to simplify commercial property management through technology and expertise.”
The HyperIn platform delivers on that mission through three main modules. Manage focuses on operations, providing dashboards, sales reporting, and tenant self-service portals. Monetize opens up new revenue streams, from specialty leasing to campaign booking. And Connect handles the visitor-facing side: loyalty apps, AR-based wayfinding, and digital signage that improve the customer experience.
Adoption has been steady. HyperIn’s system is now used in over 300 malls, airports, business parks, and mixed-use projects across Europe and Asia. Its next target is North America, where demand for PropTech is accelerating. Deloitte forecasts that over 60% of property operators in the region plan to increase PropTech investments within three years, reflecting the urgency to adapt.
Recognition has come along the way. HyperIn was named a Red Herring Europe finalist in 2012 and a Red Herring Global finalist in 2014, both honors reserved for innovative, fast-growing technology firms. Trade publications such as ACROSS Magazine have also highlighted HyperIn’s role in modernizing malls, supporting adaptive reuse projects, and enabling diversification into mixed-use environments.
For Porvari, the push is about more than efficiency. In a 2024 interview, he emphasized: “Omni-channel isn’t just an option; it’s an imperative. Our industry needs to change because the lines separating digital and physical are blurring.” His remarks underscore how commercial real estate is being rethought as hubs of community and business life, rather than merely places to shop.
That shift is complex. Properties are experimenting with food halls, gyms, healthcare services, residential towers, and corporate campuses. Each layer of diversification adds operational challenges. HyperIn’s pitch is simple: its platform can absorb the complexity, freeing managers to focus on long-term strategy.
Sustainability adds another dimension. ESG expectations are no longer optional for property owners. Regulators and investors are pressing for measurable results. HyperIn says its system helps by cutting down on paper processes, integrating with energy-tracking tools, and enabling transparent reporting. For many landlords, these features aren’t just conveniences — they’re necessary for compliance.
One of the biggest international conferences for retail and commercial real estate professionals, MAPIC 2025 in Cannes, is where HyperIn is preparing to showcase these capabilities. The industry is shaped by events like MAPIC, and HyperIn plans to use the platform to demonstrate how digital transformation is influencing the future of property management.
The broader context is striking. The global retail property market is valued at over $29 trillion, but its future looks very different from its past. Some assets will disappear. Others will survive by embracing change. The survivors are likely to be those that adopt technology as a core enabler.
Porvari captured this sentiment in a feature for ACROSS Magazine: “As the boundaries between physical and digital spaces blur, placemaking must fully embrace hybrid models that leverage real-time data and user feedback.” It’s a vision that connects technology with the human experience of visiting a property.
HyperIn’s international structure also supports its ambitions. The company maintains R&D hubs in Finland and Hong Kong and distributes through authorized partners across multiple regions. This allows it to adapt its platform to local needs while maintaining global standards.
North America presents both opportunities and difficulties. The market is varied, and new technology adoption can be cautious. Nevertheless, the path is obvious. Still, the direction is clear. Commercial real estate is reinventing itself, and that reinvention demands new management tools. HyperIn believes its track record in Europe and Asia positions it well to fill that gap.
After nearly two decades of building steadily, HyperIn is stepping into the global spotlight with confidence. The sector is changing fast, and the need for modern digital infrastructure is urgent. Whether HyperIn becomes the industry’s default system remains to be seen, but its timing could hardly be better.
Media Contact
Company Name: HyperIn Inc.
Contact Person: Markus Porvari, Founder & CEO
Email:Send Email
Country: Finland
Website: www.hyperin.com
